AI Insights · Timothy · January 2023
Top 5 Drawing & Coloring Apps on iOS in the UK: Q4 2022
Discover the performance of the top 5 Drawing & Coloring apps on iOS in the UK during Q4 2022. Analyze trends in downloads, revenue, and active users.
During the fourth quarter of 2022, the top 5 Drawing & Coloring apps on iOS in the United Kingdom demonstrated varied performance in terms of downloads, revenue, and active user engagement. Here, we delve into the metrics for each app.
Color Page ASMR – Art Coloring from SayGames LTD saw fluctuating weekly downloads, starting with around 38.4K in early October and dipping to 9.7K by late November. However, it experienced a resurgence towards the end of December, peaking at 21.3K. Weekly active users followed a similar trend, beginning at 28.4K and rising to 35.8K by year-end.
Happy Color by Numbers Game by X-Flow maintained consistent weekly downloads, ranging from 10.6K to 19.7K, with the highest number recorded in the last week of December. The app's weekly revenue showed some growth, starting at approximately $661 and reaching $1.0K by the end of the quarter. Active users remained stable, fluctuating between 200K and 213K throughout the period.
Makeup Kit - Color Mixing from Crazy Labs experienced a peak in weekly downloads in late October, reaching 35.7K, before stabilizing around 15.2K to 19.8K towards the end of December. Weekly active users showed similar trends, peaking at 61.6K in late October and ending the quarter at 37.8K.
Color by Number：Coloring Games by Wildlife Studios had steady weekly downloads, starting at 8.9K and peaking at 26.0K in late December. Revenue showed a gradual increase, beginning at around $5.4K and rising to approximately $7.9K by the end of the quarter. Active users also saw an upward trend, starting at 72.7K and reaching 109.6K by year-end.
Phone Case DIY from Crazy Labs showed a significant increase in weekly downloads, starting at 7.8K and peaking at 23.0K in the last week of December. Active users mirrored this trend, growing from 32.2K to 55.0K by the end of the quarter.
These insights highlight the diverse performance of the top Drawing & Coloring apps on iOS in the UK during Q4 2022. For more detailed insights and data, visit Sensor Tower.
